Topic

How To

A collection of 79 issues

Apollo Alternatives: 10 Tools Compared by Use Case (2026)

Apollo at $49-119/user is the default for a reason: 275M contacts, free tier, sequencer in the box. Here's an honest look at the ten tools people compare it against in 2026 - ZoomInfo, Cognism, LeadIQ, Hunter, Lusha, Seamless, RocketReach, Clay, Leadex - clustered by use case, not feature checkbox.

How to Find Companies That Just Got Acquired (M&A Signal Playbook)

Post-acquisition is a documented 90-day buying window - integration deadlines, redundant line items, and procurement reviews hit at once. The hard part isn't detecting deals (8-K Item 2.01, Crunchbase, PR Newswire all work) - it's filtering the firehose by ICP before chasing anything.

How to Find Companies That Switched Tech Stack (Displacement Signal Prospecting)

A company that just ripped out Salesforce after 15 years is the warmest account in your pipeline for the next three months. Here's how to find the rip-out without paying $495/month for BuiltWith - using CSP headers, job-ad diffs, vendor case studies, and GitHub commits.

How to Find Companies That Just Hired a New CRO, CMO, or VP of Sales

A new CRO, CMO, or VP Sales walks in with a fix-it mandate, ~6 quarters of runway, and budget that has not been spent. Forrester's 74% first-mover stat says the vendor in the room first wins. Here is how to detect those appointments across LinkedIn, press wires, and SEC 8-Ks - and the counter-take.

How to Track Customer & Champion Job Changes (Without UserGems)

UserGems lists at $33k-$120k/yr in 2026. Here's the cheap stack that catches the same champion-job-change signal with Sales Navigator, Slack, and a CSV - plus when paying UserGems is genuinely worth it.

How to Build a Signal-Based Outbound Workflow from Scratch (No Code)

You don't need 14 tools or a RevOps team. Pick one signal, filter by ICP, act within hours, measure, then stack. A from-scratch playbook for signal-based outbound in 2026.

How to Find VC-Backed Companies Hiring in [Department] After Funding

Part 3 of a three-part series on funding-signal prospecting. Funding alone is the most over-indexed play in outbound; stacking a hiring signal on top is what tells you which product to pitch.

Seed to Series C: How to Prospect Newly Funded Companies by Stage

Part 2 of a three-part series on funding-signal prospecting. Seed and Series C are not the same ICP, and outreach that treats them as one is outreach that gets ignored at both ends.

How to Find Startups That Just Raised a Round (Before Your Competitors Do)

Part 1 of a three-part series on funding-signal prospecting. The list of recently funded startups is the same list every rep works on Monday; the only differentiator is being a week earlier.